How regular content publishing increases your business
I’ll be frank; more than 90% of clients that come to me to get content for their websites and blogs have no idea of the real potential of content publishing. Of course they are concerned about...
View ArticleWhen do you outsource to a content writer instead of hiring one full-time?
You obviously need high-quality content if you want to base your marketing on the content that you publish on your website and your blog. In fact your entire content writing strategy hinges upon the...
View ArticleHello world!
Welcome to WordPress. This is your first post. Edit or delete it, then start blogging!
View ArticleContent writing is not just an e-mail or a web page
A while ago I was talking to my good friend Akshar Yadav of Centronics Support and we were discussing how I normally charge my clients. As you must have already read my previous blog post I recently...
View ArticleDon’t put all your search traffic eggs in one Google basket
This is what says Duane Forrester, Senior Product Manager at Microsoft Bing in a post titled Bing Penguins & Pandas Poetry Whether you like Microsoft or not, what he rightfully says is don’t just...
View ArticleDefining Content Marketing
Joe Pulizzi on his Junta42 blog has put up some great definitions – gathered from various content marketing experts – of content marketing. My favourite there is this one: Traditional marketing and...
View ArticleMy favorite content writing tool
Early in the day I was reading somebody’s blog post in which she had listed 50 of her favorite blogging and content writing tools. Right now I cannot access the post because I’m writing this from my...
View ArticleWriting content for your local market
Wondering how to write content for your local market? If you’re mostly serving customers and clients within your city and you face lots of tough competition you need to strategically create content so...
View ArticleUsing latest news to create fresh content and improve SEO
A quick link to a nicely written article on how to improve your SEO using latest news. The writer has termed it as Newsjacking. With search engines like Google attaching more and more importance to the...
View Article7 advantages of having a business blog
Are you still wondering what are the advantages of having a business blog? You may find yourself facing this question especially when you’re planning to invest time and money in this particular aspect...
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